by Francis Hodsoll and Jon Hillis Solar is Growing in the US More and more companies have made the commitment to purchase renewable energy as part of their sustainable business strategies. Large enterprises such as Microsoft, Kohl’s, Apple, The North Face are powered by solar, while Google, Marriott, McDonald’s and a majority of the Fortune 100 consider access to renewable energy as part of their investment decisions. Numerous companies have established their operations in locations where they can access solar
By Seth Maughan Earlier this Spring, Microsoft announced some big news. The Company broadcast "the single largest corporate purchase of solar energy ever in the United States." On the heels of two large purchases in Singapore and India, Microsoft closed a deal to purchase 315 megawatts (MW) of solar in the Commonwealth of Virginia. This purchase brings Microsoft closer to the Company’s goal of having their data centers rely 60% on renewable energy by 2020. Governor Northam praised the deal,
Despite scary challenges, strength and optimism While the Suniva trade case – potentially a devastating price increase especially for utility-scale – loomed largely, attendees eagerly packed presentations. The audience’s questions provided an interesting barometer to the psyche in the room. Participants focused on where we are going and how to get there. Further, the evolving business models continue to pry open market segments. We are tenacious! Even in markets dominated by utilities such as Florida Power & Light, some competitors
Utilities in southern states are evolving towards a renewable future by embracing their solar energy potential and developing beyond federal renewable energy requirements. Major utilities are beginning to step up and procure or build solar without the requirements of a state Renewable Portfolio Standards (RPS) or other incentives. GTM refers to this market trend as ‘voluntary procurement’ (voluntary procurement is defined as the utility either purchasing the energy and environmental attributes from a third-party or owning the solar power plant).